Review by Jacob Black, photos by Jonathan Yarkony

Sex sells.

As much as we humans like to pretend we are civilized, well-mannered or in any other way refined, it has been proven time and time again that we are slaves to our baser instincts. From magazine covers to beer commercials, the relevance is irrelevant, and words and images elicit a reflexive reaction that fills pockets and keeps agencies churning out the same old sexy ads.

 

Pricing: 2015 BMW X4 xDrive35i
Base Price: $54,950
Options: Premium Package (comfort access, rear-view camera, auto-dimming mirrors, park-distance control, lights package, surround view, BMW on-board navigation, Sirius XM) - $5,300. Executive Package (universal remote control, lumbar support, heated rear seats, head-up display, Harmam/Kardon sound system) - $2,800, Technology Package (active blind-spot detection, lane departure and collision warning, driving assistant plus) $1,500), Connected Drive Services (internet, concierge, BMW apps, extended smartphone connectivity) - $500, metallic paint - $895, speed limit information - $350.
A/C Tax: $100
Freight and PDI: $2,095
Price as Tested: $68,490
2015 BMW X4 on autoTRADER.ca

Pricing: 2015 Lincoln MKC 2.3L AWD
Base Price: $49,650
Options: Technology Package (active park assist, adaptive cruise control, forward-sensing system, lane keeping system - $2,250, enhanced THX audio - $995, Class II trailer tow package - $500, premium reversible cargo mat - $75.
A/C Tax: $100
Freight and PDI: $1,750
Price as Tested: $55,320
2015 Lincoln MKC on autoTRADER.ca

Pricing: 2014 Range Rover Evoque
Base Price: $60,985
Options: Metallic pain - $1,050, Sirius XM - $450, 19-inch Sparkle Finish Alloy - $500, Cirrus headliner - $275, heated rear seats - $500, contrasting coloured roof (black) - $730, parallel park (with parking exit/perpendicular park) - $750, gloss black Strata Wood Finisher - $400.
A/C Tax: $100
Freight and PDI: $1,470
Price as Tested: $68,590
2014 Range Rover Evoque on autoTRADER.ca